RETAIL SALES MANAGER

Job Description

Job summary:

The RSM is responsible for driving sales, enhancing customer satisfaction, and building brand loyalty through effective marketing strategies and retail management. This role involves overseeing day-to-day retail operations, creating innovative marketing campaigns, and ensuring the store meets sales and profitability targets. You will play a very crucial role in developing and implementing sales strategies, managing inventories and nurturing a motivated team).

Key Responsibilities:

• Sales and Revenue Growth: Achieve sales targets and increase revenue growth and analyze sales data and develop strategies to improve performance.
• Inventory Management: Manage inventory levels, restock, and optimize product displays and Minimize stock losses and ensure accurate inventory records.
• Customer Service: Ensure exceptional customer experience and resolve customer complaints and develop and implement customer loyalty programs.
• Marketing and Promotions: Develop and execute in-store promotions and events and collaborate with the marketing team on regional campaigns.
• Team Management: Supervise, train, and develop retail staff and foster a positive and productive team environment.
• Operations: Maintain store appearance, cleanliness, and organization and ensure compliance with company policies and procedures.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum 6 – 10 years of relevant experience in Marketing, Business Development or other related fields.
• Proven experience in retail management and marketing.
• Strong understanding of consumer behaviour and retail trends.
• Excellent leadership, organizational, and communication skills.
• Proficiency in marketing tools, retail software, and data analytics.

Skills:

• Strategic planning and execution.
• Creative thinking and problem-solving.
• Team management and development.
• Customer service excellence.
• Financial acumen for budgeting and sales forecasting.